How to Use Creator Studio for Facebook and Instagram
Facebook and Instagram have two very different platforms, each with unique features. However, many people who use both social media sites would benefit from using a single tool that combines the best features of both services. That’s where Creator Studio comes in!
Our expert-reviewed guide will explain what Creator Studio is, how you can access it on both Facebook and Instagram, what features are available through this tool, and why it may be beneficial for you to use the Creator Studio.
What is Creator Studio?
Creator Studio is a tool that helps you manage your content. You can use Creator Studio to post and manage your Facebook or Instagram content and schedule posts up to 6 months in advance. You need to have your Facebook and Instagram accounts linked before using it.
Creator Studio is a free tool available for anyone, but it requires you to log in using your Facebook or Instagram account. Creating one will take just a few minutes if you don’t have an account yet and want to start using Creator Studio.
How to access Creator Studio?
To access Creator Studio on Facebook, go to your profile and click the gear icon in the top right corner. Then select Creator Studio.
On Instagram, navigate to your profile page and click on the gear icon in the bottom right corner of a post. Select Creator Studio from the dropdown menu that appears. You can also access Creator Studio by clicking on See All under your username at the top of any screen.
The Dashboard is where you’ll find all your content activity—posts and ads—organized into four primary tabs: Posts, Advertisements, Insights & Analytics, and Plans & Delivery.
What are the features of Facebook Creator Studio?
The Creator Studio is a one-stop shop for managing your business on Facebook. Some of its features are as follows:
1. Update your Facebook profile photo, cover image, about section, and more from the Creator Studio.
The Creator Studio can update your profile photo, cover image, section, and more. You can also create a Facebook Watch show. If you want to set up a Facebook Watch show, head to the Creator Studio and click on + Create Show.
You can create stories before sharing them on Facebook or Instagram by going into the creator studio, selecting the story option under your channel name, and creating content before sharing it with your audience.
2. Set up a Facebook Watch show.
You can create a show from scratch, but you can also use one of the templates to get started. If you have an existing show on Facebook Watch, you can use it as your Show’s foundation. You can add episodes and trailers and have everything ready to go in no time!
3. Create Stories before sharing them on Facebook or Instagram.
To create a story, you can do so from your phone or computer. You can also do this from Instagram and Facebook — just select the Create Story option in the app.
4. See how your content is performing across your Pages and profiles.
You can see how your content is performing across your Pages and profiles. From this view, you’ll be able to see the following:
- How many people have viewed, liked, and commented on each piece of content.
- Where your content is shown across Facebook’s products, so you can see which platforms are working best for your audience.
- The total number of people who have shared each piece of content with their friends or family on Facebook.
- The total number of people who have saved a post from one of your Pages or profiles into a collection in their profile or bookmarks bar within the app.
5. Get alerts so you can easily manage comments across all your content in one place.
You can set up alerts for comments on your Page, profile, or Facebook Watch show. You can also get alerts for comments on your posts or specific posts. If someone posts a comment that you need to respond to and isn’t urgent, mark the comment as read, so it doesn’t appear in your notifications again until later.
When someone responds with an emoji reaction to something you posted or commented on their post, we’ll automatically send you an email notification about these interactions.
6. Custom ads
The ability to create custom ads that are tailored specifically to the target audience you want to attract.
What are the features of Instagram Creator Studio?
Instagram Creator Studio is a powerful tool that will only improve over time. Some of its features are as follows:
1. The ability to monitor your Instagram posts and stories
Instagram Creator Studio also gives you data on how many people have seen your posts and stories. You can see this information for your posts and stories in the Content Dashboard, which you can access by tapping the folder icon in the top-left corner of your screen.
In addition to seeing how many people have seen them, you can see how many people have liked or commented on them and saved them to their profiles.
2. Seeing audience insights for your Instagram posts and stories
The main feature of Instagram Creator Studio is the ability to see your audience’s insights. This means you can see how many people have seen your posts and stories and how many views they received. Additionally, you can see how many times a viewer watched a video or scrolled through an IGTV post within 24 hours of posting it on their feed.
3. Viewing metrics for your Facebook Page and all linked Instagram business accounts
You can view metrics for your Facebook Page, and all linked Instagram business accounts using the Creators app. You can see your content’s performance on Facebook, Instagram, and Messenger.
Additionally, you can view the performance of advertisements that have been shared from the creator app or other platforms. If you already have a Facebook Page, you can use this report to get insight into:
- Viewing metrics for Pages and Instagram business accounts
- Engagement rates for posts on a specific date range
- Reach and impressions for posts over time.
4. Scheduling posts to one or more of your Instagram accounts directly from Creator Studio
You can schedule your posts directly from Creator Studio as a creator. This feature is available for iOS and Android devices and the web version of the app.
The first step in scheduling a post is to visit your profile by clicking on the gear icon in the upper-right corner of Instagram, then selecting “Profile” from the dropdown menu that appears. From there, click on “Creator Studio” under Your Profile header to access Creator Studio, where you can see which profiles are enabled for scheduling and what scheduled posts are coming up so you never forget to post again!
5. Messaging people who comment on your business’s Facebook Page posts
You can access the messaging feature in Creator Studio by tapping the three dots near the top right corner of your screen. Then tap on “Messages,” and you’ll be taken to a page where you can search for specific users, view all your messages, and create new ones.
You’ll also see an overview of how many people have viewed or engaged with each post and how many comments have been left on the post by people who aren’t following your business.
If someone has commented on one of your Facebook Page posts that were shared on Instagram, they won’t appear in Creator Studio, so you won’t be able to message them directly. But if this person searched for yours specifically within Instagram, their name should appear if they’ve previously commented on one of those posts.
What are the benefits of using Creator Studio?
Creator Studio is a great way to manage your content and get more out of your Facebook and Instagram accounts. Creator Studio makes creating and publishing content easy, scheduling posts in advance, tracking performance data, and much more.
If you’re looking for an all-in-one tool to help you manage your social media marketing campaigns on Facebook or Instagram, then Creator Studio might be right. Some of its benefits are:
1. Creator Studio allows you to manage and grow your business on Facebook, Instagram, and Audience Network
Creator Studio is a free tool that provides Facebook business page owners with insights and performance data. You can also manage multiple pages, view your post history, schedule posts, and learn best practices for using the platform.
The app was created to make it easier for businesses to manage their Pages on mobile devices. Creator Studio lets you do all of this from your desktop while still accessing the same features you’d have access to via Facebook’s mobile app or website.
2. It has insights and performance data.
Creator Studio is a powerful tool that offers insights and performance data on your Facebook and Instagram pages. You can see what posts are performing well with your audience, which ones aren’t working as well, and even how to improve these numbers by shifting the times you post or the types of content you create.
These data points can help you figure out which types of posts are most popular with your followers so that you can focus more time on creating things they enjoy seeing from you.
3. It combines scheduling, publishing, monetization, content moderation, analytics, and more in one place.
Creator Studio is a tool for managing your business on Facebook and Instagram. It combines scheduling, publishing, monetization, content moderation, analytics, and more in one place.
This means you can manage your Page or profile and promote their content across multiple platforms—including Facebook Stories—all within one central location that’s easy to navigate.
4. You can schedule posts ahead of time and share them automatically
Like any scheduling tool, you can use the studio to schedule posts for a specific date and time. It also allows you to set up multiple schedules for multiple pages. This is especially helpful if you want to post on a particular day of the week or at a specific time when your followers are most likely online.
5. You can draft multiple versions of a post and save it to use later.
You can draft multiple versions of a post and save it to use later. For example, you might want to publish a post simultaneously on different pages or profiles. If this would be useful to you, then Draft is an excellent feature!
6. You can view your post history.
You can go back and see what has been published and what recently went live. Viewing all of your posts, even those deleted, is also possible.
This is a way to keep track of everything you’ve posted, including all the photos, videos, and links you shared on Facebook or Instagram over the last few months or years. This feature is helpful if you’re trying to understand how many followers each post gained for your brand account over time.
Who should use the Creator studio?
Creator Studio is a tool for content creators on Facebook and Instagram. It helps you create, manage, and measure your content to get the most out of it.
Creator Studio is available to everyone—with or without a Facebook Page or Instagram account—but only verified creators can use the tool directly in Creator Studio. If you’re not yet verified as a creator on either platform, you can access it through any other existing Page or Account via an app or desktop site.
You can access Creator Studio directly from Instagram by scrolling down in Stories mode until the bottom of your screen has five dots next to it. Tap those dots and select Creator Tools from the dropdown menu that appears; this will take you straight into Creator Studio, where you can start creating stories!
Conclusion
Creator Studio is an excellent tool for publishers and creators who want to create content on Instagram or Facebook. It’s an intuitive tool that makes it easy to create and manage your stories, live videos, polls, and more. The most significant advantage of Creator Studio is that you can use one account for both platforms without having to log in and out every time you need access to another platform.