Key Differences Between UA and GA4 Metrics: What You Need to Know
Understanding the difference between Universal Analytics (UA) and Google Analytics 4 (GA4) metrics is critical for marketers, companies, and webs...
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How To Migrate From UA to Google Analytics 4
To successfully migrate to Google Analytics 4, carefully adhere to the instructions provided in this guide. The process involves establishing a n...
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Google Data Studio: What It Is And How To Use It In 2024
In the modern business industry, data plays a very crucial role when it comes to marketing. Having the capability to visualize data will help bus...
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Google Analytics 4: Here’s Everything You Must Know
By July 2023, Google is moving all analytics setup to GA 4 or Google Analytics 4. It wants companies to run on this platform latest by July 2022,...
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Understanding Data Analytics to Improve Your Brand
When it comes to marketing, creating and launching campaigns is only half the battle. We also need to measure our performance, review, refine, an...
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How to Set Up Conversion Funnels in Google Analytics (GA4)
Conversion funnels in GA4 are a strong capability used for visualizing and measuring the customer’s experience from an initial touchpoint to a ...
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How To Lower Your Bounce Rate: 4 Ways You’re Driving Away Your Web Traffic
As per Fireclick Index, 96% of online global traffic just leaves a site without even a second thought. However, there’s no point losing hope. Y...
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